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How to Generate Big Profits from Little Email Newsletters | Ep. #165

Duration
00:40:27
Episode
165

Episode Description

Get 20% off Beehiiv for 3 months with my link: https://beehiiv.com?via=chris-koerner-BH-COLLAB


I sat down with Tyler Denk (@denk_tweets), cofounder and CEO of Beehiiv, to talk about the biggest opportunities to make money with newsletters right now. Tyler shared how small niche newsletters are making serious revenue by focusing on community and creative monetization like design cohorts, recruiting, and smart sponsorships. We talked about growth strategies like Beehiiv Boost, co-registration, and why acquiring the right subscribers matters more than just getting them cheap. We ended with a killer idea: turning a corporate email list into a media business that brings in sponsorship revenue.


You can subscribe to Tyler’s newsletter Big Desk Energy at mail.bigdeskenergy.com, and check out his Spotify playlist of the same name if you're into deep focus work sessions.


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00:00 The Gold Mine of Email Lists

02:58 Monetizing Newsletters: Strategies and Insights

06:13 The Power of Local Newsletters

09:04 Building a Community Through Content

11:53 Experimentation and Growth Strategies

15:06 The Future of Local Newsletters

17:54 Creating Value Beyond Sales

21:10 Referral Programs: The 80/20 Rule

23:58 Transforming Email Lists into Revenue Streams