Is Consistency Overrated? Content, Wins & Losses, Investments, & Our 2024 Business Lessons⏐Holdco Bros Discuss! Ep. #113

HoldCo Bros are back! Nik and I talk about our absolutely transformative 2024. It was a year of big wins and some pretty big fails, and we're breaking it all down. Is consistency overrated when it comes to content? We're debating that and more!

We discussed the world of content creation, going from cringe to building an audience of over a million people across multiple platforms. We explore how short-form video is like a lottery ticket - a small investment that can change everything. We also discuss how building an audience can create new opportunities, such as launching our vending machine business that already did over $200k in sales, as well as getting into some unsexy but profitable businesses. Of course, we're also talking about some tough lessons learned from our crypto business and other ventures that didn't work out. Plus, we're sharing our exciting plans for 2025.

Learn more about Nik here: http://linktr.ee/cofoundersnik

Timestamps below. Enjoy!

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00:00 Reflecting on a Chaotic Year

01:22 Quitting the Job and Embracing Entrepreneurship

02:31 The Power of Content Creation

03:59 Building an Audience and Exploring Opportunities

05:33 The Impact of Short Form Video

07:46 Turning Ideas into Reality

14:40 The Value of Consistency and Passion in Content

23:15 Exploring the Fun of Reporting

23:48 Big Wins and Validations

26:08 Building a Sales Team

28:31 Launching Repeat Leads

29:46 Investing in Communities and Businesses

36:51 Challenges and Failures

42:24 Looking Forward to 2025