How to Start the Brookstone of This Generation. HoldCo Bros Are Back! Ep #065

HoldCo Bros are back! In this episode, Nik and I talk about more creative and unconventional business ideas. We talk about a funky trampoline business idea, a viral mattress business, and how to build the Brookstone of the 21st century, focusing on unique impulse-buy products. We also discuss how to leverage creators to grow your business in ways that we haven’t talked about before.

Learn more about Nik here:

http://linktr.ee/cofoundersnik

Timestamps below. Enjoy!

---

Watch this on YouTube instead here: tkopod.co/p-yt

Ask me a question on or off the show here: http://tkopod.co/p-ask

Learn more about me: http://tkopod.co/p-cjk

Follow me on Twitter here: http://tkopod.co/p-x

Free weekly business ideas newsletter: http://tkopod.co/p-nl

Share this podcast: http://tkopod.co/p-all

Scrape small business data: http://tkopod.co/p-os

---

00:00 Opening Highlights

00:41 The Trampoline Dilemma

03:19 Trampoline Safety Kit Idea

04:52 App-Based Safety Solution

07:14 Expanding the Safety Concept

15:11 Viral Trends and Business Ideas

21:06 Finding the Hook: Niche and Trending Topics

21:24 AI and Social Sentiment Analysis

21:58 The Power of Social Media Metrics

22:59 Building a Social Credit System

24:11 Viral Products and the New Brookstone

27:14 Pop-Up Shops: A Modern Retail Strategy

32:44 Instagram Influencers and Business Models